How Many Email Users Are There In 2026? (21+ Email Usage Stats)
How many people are actually using email?
In this post, we’re diving into the latest email usage stats to give you a clear picture of how many users are out there.
Over the past few years, email has only grown. More people are checking it on both desktop and mobile, which means more opportunities to reach them.
If you want to know where email is headed and how it can work for your business, these stats are worth paying attention to.
Editor’s picks
- The number of emails sent per day will reach 378 billion by 2025. (The Radicati Group)
- 90% of those who are in the 15-25 age group in the US are active email users. (Statista)
- 60% of consumers sign up for brand emails to get updates on promos and discounts. (OptinMonster)
- In 2020, the average email open rate is 21.3%. (SuperOffice)
- Apple Mail has a market share of 40%, making it the largest email client as of 2020. (T4)
Key email usage statistics
The following email usage statistics shows you just how important emails are in our daily life.
These email user stats will reveal just how big the email industry is these days.
378 billion emails are expected to be sent and received per day by 2025.
According to a 2020 assessment by The Radicati Group, the number of business and consumer emails sent per day will reach 319 billion by 2021. And by the end of 2025, that number is expected to reach 378 billion.

The number of email users worldwide was expected to top 4.1 billion in 2021 and is expected to grow to 4.5 billion by the end of 2025.
Source: The Radicati Group
The email market industry is expected to hit $73 billion by 2023.
The projected email market share for 2022 is $64 billion. This was higher than 2021’s $55 billion which was already an improvement over 2020’s $47 billion.

The email industry is expected to reach $734 billion by 2023.
Source: T4
Email still prevails social media, but only slightly.
OptinMonster’s email usage statistics show that there are more email users than there are social media users. In the 15-24 age group, 91% use emails versus 88% that use social media.

The 25-44 age group has 93.4% email users compared to the 78% that use social media. The 44-64 age group has 90.5% email users versus 64% social media users.
The 65+ group has 85.5% email users and 37% social media users.
Source: OptinMonster
93.6% of age 25-44 are active email users in the US.
90% of those who are 15-25 in the US are active email users. That percentage is slightly higher for those in the 25-44 age bracket at 93.6%.

90.1% of those in the 45-64 age bracket still use emails. And 84.1% of those 65 and over in the United States still use emails.
Source: Statista
Russia sends the most spam emails.
In Q3 of 2020, the average spam emails caught in the global email traffic was 48.91%. August had the largest share of spam emails at 50.07%.

Russia appears to be the biggest source of spam emails at 23.52%. This is followed by Germany at 11.01% and then by the US at 10.85%.

Source: Kaspersky
The average length of an email is 434 words.
According to AWeber’s email usage statistics, the average email length is 434.48 words. An email that long will typically take 3.3 minutes to read.
However, out of 1,000 emails, more than half of them (or more than 50%) were only 300 words. That means more than half of email users are learning to send shorter emails.
Emails that are packed with information do exist though. 24.1% sent emails that were 601 words or more. 11.4% sent emails that had more than 901 words.
Source: AWeber
Email marketing statistics
These figures are focused on email marketing, especially for business professionals that want to see better returns on their respective email outreach campaigns.
You want to maximize your emails to reach email users worldwide — or at least as many as possible. By understanding these email marketing stats, you’ll be able to launch a strategy that that accelerates growth.
Emails generate more sales than social media.
Email usage statistics show that emails generate more sales than social media. 60% of consumers sign up for brand emails to get updates on promos and discounts. Only 20% of users follow brands on social media for the same reason.
In addition, 44% of users will check business emails from brands they follow to find deals. Only 4% of users will check Facebook to do the same thing.
60% also said that they made purchases as a result of finding deals from business emails. Only <
